The poster for the Saw 2 is really simple yet effective. The main portion of the poster is white which contrasts heavily to the ash coloured title. This makes the title stand out which promotes the film itself. The font is also the same as the first Saw movie which shows that this movie is a sequel. The poster cleverly demonstrates this poster is advertising the second sequel as there is two fingers. However to convey the genre of horror, the fingers seem as if they have been cut from the hand and is mouldy and rotten at the bottom. The nails also have rigged edges as if someone has bit it off. The fingers are also dirt as if they have been buried from underground; hence portaying the idea that the finger is from the ceased. Another interpretation of the two fingers is that it is growing from under the ground, similar to plant. However it is demonstating irony as plants tend to represent new life and a new fresh start however contrastingly this image represents the negative aspect and demonstates death as if a ceased person is coming out to haunt the audience. Goodwins theory has also been used as there is a connection between the text 'Saw' and the visual, as there is a picture of a sharp bladed rusty saw across the top of the page.
No comments:
Post a Comment